One aspect of my freelance work that I really enjoy is industrial or worksite photography. It’s tempting for some to look at those kinds of places in the way most people usually look at them: tough, stoic, a very basic and straightforward ‘look’.
But I look at those places as being like movie sets - dramatic, fascinating, a place where light and shadows meet dirt and sparks and machines. I’ve yet to see one that doesn’t set my visual cortex into overdrive. They’re always rich with possibilities and I love that I see them that way. Creating images that don’t look like most peoples’ pre-conceived notions is the kind of creative fun that makes photography my calling.
This summer I had the opportunity to photograph Dave Copp Steel on the outskirts of our city. The people couldn’t be nicer and more fun, from the namesake owner right on through to the guys on the work floor. I spent a morning in what felt like a Hollywood set, and with a few lights (quickly placed) and an eye on my surroundings to keep safe, I created a host of images the client will use to bring their website to life and make themselves stand out from the crowd.
corporate photography
